Give people a way to explain you.
​​Let’s do something meaningful with incremental, steady progress.
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Choose a goal you want to achieve with steady, incremental progress.
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Donate a small amount of time/money to a good cause.
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Get free stuff (because you’re our lead, and we want to nurture you until you convert).​
Achieve your goal with incremental progress. Make life better for the rest of us with incremental change.
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Most brands are all talk.
Customers, employers, colleagues, & friends explain you by what you do. ​​
The goal is to bring your business or personal brand into better alignment with whatever it is that makes your work matter. The stuff you do that improves people's lives.
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Stay inspired.
Inspiration’s contagious, so you'll be keeping your team inspired as well. ​​Do something to give people a reason to feel good about choose you (& recommend you to friends).